Serving Midsized Retailers for over 30 years

Steven Greenwood

In 1986, Steven and Ronald Ross founded Magstar. Steven transitioned into the role of President once the company was acquired by CHS in 2012. He is a well-known figure in the retail industry with over 45 years of experience.

In 1986, Steven and Ronald Ross founded Magstar, one of the few software solution providers addressing the needs of the Retail SMB market at that time. For the first 26 years, Steven served as the VP of Operations and transitioned into the role of President once the company was acquired by Constellation Homebuilder Software in 2012. He is a well-known figure in the retail industry with over 45 years of experience.

During his spare time, Steven enjoys the company of his grandchildren, plays golf with friends, and appreciates a glass of excellent scotch.

Alan Witz

Alan takes pride in the fact that he has worked with Magstar for over 20 years. With a background in Mechanical Engineering and an MBA degree, he is responsible for managing all customer projects and newly released products and upgrades.

Alan takes pride in the fact that he has worked with Magstar for over 20 years. With a background in Mechanical Engineering and an MBA degree, he is responsible for managing all customer projects and newly released products and upgrades. Overall, Alan has over 20 years of experience in retail information systems and stays current by researching industry trends and obtaining feedback from customers.

When he’s not in the office, Alan likes to stay active, discuss politics, loves to travel, and play music (in his previous life he was a drummer).

Naftali Nathan

Naftali’s specialty lies in Point of Sale software and hardware. As a valued member of the Magstar team for over 9 years, Naftali is responsible for developing and enhancing the POS while managing card processor integration projects and building relationships with third parties.

Naftali’s specialty lies in Point of Sale software and hardware. As a valued member of the Magstar team for over 9 years, Naftali is responsible for developing and enhancing the POS while managing card processor integration projects and building relationships with third parties. Naftali is a seasoned developer and actively participates in many product development projects and assists Alex with technical issues. He is always eager to learn about the new technology and hardware dominating the retail landscape.

Elena Mikhailovskaia

Customers know Elena as an intelligent and trustworthy Account Manager who’s been with Magstar for more than a decade. Elena has a Bachelor of Commerce degree along with an MBA, and specializes in managing wine/liquor and drugstore chains.

Customers know Elena as an intelligent and trustworthy Account Manager who’s been with Magstar for more than a decade. Elena has a Bachelor of Commerce degree along with an MBA, and specializes in managing wine/liquor and drugstore chains. She is a typical Sagittarius, loves to make jokes, always see the bright side of things, and is willing to lend a hand any way that she can.

Elena is an explorer as she enjoys travelling, visiting new places, playing golf and tennis.

Karu Karunadeva

At Magstar, some of Karu’s responsibilities include performing gap analysis, project management, designing/modifying databases, and business management. It’s been 10 years since Karu joined Magstar and he never looked back.

At Magstar, some of Karu’s responsibilities include performing gap analysis, project management, designing/modifying databases, and business management. Overall, he has more than 20 years of experience in the retail/wholesale industry and in the past, he managed an IT team focused on projects centered on security, systems development, and office automation support. It’s been 10 years since Karu joined Magstar and he never looked back.

Some of Karu’s hobbies include spending quality time with his family, watching basketball games, getting hooked on television shows, and traveling.

Mike Choi

Mike is a superhero in disguise. By day, he converts tea into code and astonishes customers with his fast resolutions and attentive manner. He plays a vital role in design discussions, believes in simplicity, and works with customers to perform the analysis, testing, and installation of Magstar applications.

Mike is a superhero in disguise. By day, he converts tea into code and astonishes customers with his fast resolutions and attentive manner. He plays a vital role in design discussions, believes in simplicity, and works with customers to perform the analysis, testing, and installation of Magstar applications.

By night, he loves to watch and play golf, soccer, and tennis, and spends his free time learning how to play a traditional musical instrument.

Ching-Ting Ho

Ching-Ting has been with Magstar for over 9 years. Previously, her responsibilities centered on providing support for the back office application, only recently she is endowing POS customers with her attention. The majority of Ching-Ting’s customers are in the wine/liquor and apparel industry.

Ching-Ting has been with Magstar for over 9 years. Customers call Ching-Ting a guardian angel as she is patient, attentive, and responds to all questions immediately. Previously, her responsibilities centered on providing support for the back office application, only recently she is endowing POS customers with her attention. The majority of Ching-Ting’s customers are in the wine/liquor and apparel industry.

Outside of the office, Ching-Ting enjoys spending quality time with her niece.

Pooja Chiplunkar

Pooja is a highly skilled and detail-oriented marketing professional with a decade of experience across various industries, including SaaS, FinTech, Financial Services, Logistics, and Supply Chain.

Pooja is a highly skilled and detail-oriented marketing professional with a decade of experience across various industries, including SaaS, FinTech, Financial Services, Logistics, and Supply Chain. She holds a Bachelor's in Industrial Engineering and began her career as an engineer at a Fortune 500 company before transitioning to marketing. Pooja has successfully shaped the marketing strategies for two start-ups and scaled marketing initiatives for a major, global information services business. Currently, she contributes her expertise to Constellation Software, driving impactful marketing campaigns.

Veronika Naumenko

Veronika has been with Magstar for over 10 years and has ensured that the company’s books are always in order. Some of her responsibilities include data processing, general ledger entries, handling yearly closing processes, financial budgeting, hardware sales, and office administration.

Veronika is a bundle of energy and a professional multi-tasker when it comes to accounting. She’s been with Magstar for the last 10 years and has ensured that the company’s books are always in order. Some of her responsibilities include data processing, general ledger entries, handling yearly closing processes, financial budgeting, hardware sales, and office administration.

She’s an optimist, a realist, and very spontaneous. On her spare time, Veronika is at the gym or enjoying a novel by many of her favorite authors.